An introduction to inbound and content marketing

Start Date16/09/2016
Start Time09:00am
End Time10:15am
Venue Liverpool & Sefton Chamber of Commerce
Number One Old Hall Street
Liverpool
L3 9HG (Click here to view a map of the venue)

This is a Liverpool and Sefton Chamber of Commerce event.

Pricing: Members: free  Non-members: £10

How can you influence your customers?

The way people seek information has undergone a fundamental shift over the last decade.

Customers no longer wait for a sales person to call to get information about a product or service that may help them do their work better. In fact, they may no longer even visit your company website as the first stop in their buyer search. They look to social media and content sharing for information to frame their decisions.

If you fail to create, and make visible, the type of content that helps your future customers in their buyer’s journey, your chances to influence their buying decisions are slim. Your competitors will take the lead instead.

We’re delighted to be joined by Julian Stubbs, CEO & Founder of UP THERE, EVERYWHERE the global cloud based agency that specialises in Inbound & Content Marketing. Julian will deliver this exclusive free one-off session for Chamber members!

The seminar will cover:

– What is Inbound & Content Marketing?
– Developing Personas and Content for inbound
– Digital Outreach, SEO + Social Media

Do you want to get started? If so, secure your place now to join us on Friday 16th September.

To book your place please email: events@liverpoolchamber.org.uk or call 0151 227 1234.

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